The two of us are 2thePoint
Barbara Hackl
scores as a coach with many years of experience in the media sector.
She is a management and communications consultant and studied journalism and Romance studies. As a member of the Austrian Advertising Council, she has scrutinised countless advertising messages. Before becoming Head of Communications at HEROLD Business Data, she worked as a journalist for various special interest magazines. This has given her an insight into many industries - and she has developed a flair for really good stories.
Systemic business coach
Barbara has completed training as a business coach and in systemic constellation work. As a coach, she supports people in finding clarity and coming into their own strength.
The empowerment of young women is a particular concern of hers.
Margit Kaluza
has contacts in almost every corner of the world.
Before joining HEROLD Business Data, where she worked for many years as marketing manager, the historian with a doctorate in history gained experience in public relations and worked for a trade magazine publisher. As a member of the board of SIINDA (Search & Information Industry Association) (2014–2018), the MCÖ Marketing Club Austria (2015–2017), and, until 2019, the Austrian Directory Publishers Association (ÖAVV), she has gained knowledge in lobbying and established an international network.
What we believe in
Our values
When it comes to quality, we make no compromises. Due to our expertise, clients place their trust in us, regardless of the task level. With enthusiasm and flexibility, we develop communication solutions that get their message across clearly. Trust, fairness, and openness characterize our cooperation within the team as well as with our clients because we are convinced that good results can only be achieved through communication at eye level.
Our mission
We see incredible potential for companies in consistent and perfectly coordinated communication. Therefore, it is our mission to analyze the positioning on the market and the communication of companies and to optimize them accordingly, thus making them more efficient and increasing their business success.
Our vision
We are a small but excellent agency, where we work productively with much enjoyment and experience a sense of purpose. We want to improve our standing year after year because our customers benefit significantly from the communication solutions we develop or optimize, are convinced of our performance, and spread the word.
An excellent team for you
- 2018 Personal Contribution Award—Board Contribution from SIINDA (Search & Information Industry Association)
- 2016 Gold Industry Excellence Award from SIINDA (Search & Information Industry Association)
- 2015/2018 Superbrands Austria Award of the Brand Council Austria
- 2013 Silver EFFIE for the advertising campaign “You're already doing a great job. HEROLD makes your website.”
- 2011 Golden Advertising Rooster/Lower Austria for the best radio spot
- 2007 Pressetext.at-award for the second most read press text
- 2006 Bronze EFFIE for the campaign “Am I the HEROLD?”
- 2006 Innovation Award of the European Directory Publishers Association
- 2005 “Special Commendation” of the European Directory Publishers Association for the innovative concept “HEROLD Healthy & Fit”
- 2002 Gold Industry Excellence Award in the category “Business to Business/Advertising and Promotion” of YPIMA (Yellow Pages Integrated Media Association)
Jon Martinsen
CEO, FCR MEDIA GROUP OU
I have known Barbara and Margit for many years. They belong to the top-league of communication experts and have all the skills you need to come up with good solutions even for complex tasks.
Paul Wood
Vice President, Sales & Marketing, Insites
Margit and Barbara consistently prove the value of a detailed communication plan matched with vigorous execution. Working directly with them in Austria and engaging them on various projects around Europe, they always delivered high-quality communications plans that resonated with and engaged our target audiences.
Roland Ertl
COO, EDELWEISS Digital
Thank you very much for the MEGA workshop. It was incredibly fun and interesting, and I don't know when I've been able to take away so much from a workshop/seminar, etc. as I did from your two days.
Mommsengasse 19/17, 1040 Vienna
Landstrasse 57/10, 4020 Linz
Messingerplatz 4/6/4, 2344 Maria Enzersdorf